Schooled by leading media companies and two highly regarded universities, Ken helped form MCH in 2011 to provide results-oriented support to firms contemplating new media initiatives.
“Ken has tremendous experience … and a unique combination of marketing, creative, and journalism skills,” says a former boss. “Given control, he can work miracles.”
The developer of many successful media products (including MidWeek on Oahu), Ken’s background in interactive marketing and website usability will provide valuable insight to clients grappling with challenges involving new media.
As West Hawaii Today’s first editor, Ken acquired direct marketing savvy while converting the fledgling mailer into a subscription weekly newspaper, and eventually a daily. Accepting a general manager’s post in Norfolk, Virginia, his target marketing initiatives were important his newspaper group and its clients alike.
Returning to Hawaii, Ken transformed a failing $750,000 Sun Press publishing operation into a $25 million full service media firm and launching Hawaii’s most successful publication (MidWeek) while ultimately bridging the gap between offset and desktop publishing capabilities.
He developed Gannett’s first custom publishing division at The Honolulu Advertiser and restored profitability at its offsite niche operation, Pacific Media Publishing. A past president of the Hawaii Publishers Association, Ken’s recent participation in a lauded graduate program in technology and digital media program at the University of North Carolina has kept him on the cutting edge of new media trends.